Govology -- How to Build a Strong Government Sales Strategy – 8 Core Activities (2026 Update)

READ BEFORE REGISTRATION

This workshop requires you first to register with the UH APEX Accelerator by selecting the "Register Online" link below. After you have completed the UH APEX Accelerator registration, YOU MUST select the "Continue" link and you will be taken to the Govology website. On the Govology website select the "Buy now" link to complete the registration process. If you are an existing UH APEX Accelerator client, enter your coupon code during the Govology registration and the training is free for you to attend.

YOUR REGISTRATION TO ATTEND THE WEBINAR IS NOT COMPLETE UNTIL BOTH THE UH APEX Accelerator AND GOVOLOGY REGISTRATIONS ARE COMPLETED.

If you are a current client of the UH APEX Accelerator, when you register for the webinar please use the email address we currently have on file. If you do not know the email you have on file with us, please email uhapex@uh.edu and we will confirm your email address.

If you have a new email address, please let us know and we will update your record with us.

Please do not register for the webinar using your new email address until you have informed us of the new email address and we have updated your record.

Thank you!

In this fast-paced, high-energy session, Mr. Frank will show you how to build a sales strategy that actually wins in government contracting. You’ll learn how to identify who buys what you sell, gather the right intelligence, and position your solution to outmaneuver competitors—connecting the dots from targeting to capture to close.

You will learn:

• How to research who buys what you sell

• Why communicating quantifiable value is critical to prime and subcontracting efforts

• How to position your company in the market

• How to engage the market

• Why you should consider teaming

• How to build and manage your pipeline

• How to manage your Bid – No Bid process

• Pros and cons of different bid-matching and other contract management tools

This training provides award-winning tactics and strategies that have helped companies win over $14.6 billion in definitive contracts and more than $30 billion in multiple-award contracts.

Target Audience: Business owners, marketing, sales, and proposal personnel